For the person who has to fix it.
Find out where public services actually break down in days, not months.
Your team runs the interviews with residents and staff. good sense structures the research, maps the friction, and delivers a diagnostic you can act on.
Stop making temporary fixes to service delivery problems.
The Artifact Trap
When a process breaks, we create 40-page guides and "navigator" roles to help residents bypass the friction. You’re left with artifacts that paper over the problem instead of designs that actually solve it.
The RFP Machine
When band-aids fail, the "RFP Machine" takes over. You wait 18 months and spend $100k for a static report that is outdated before it’s even delivered. It diagnoses one problem, at one point in time. Your other broken processes stay invisible.
Navigating your city 
should beseamless. 
Fixing it shouldn’t 
be an 18-month 
headache.
Meet the new standard for agency-wide intelligence.
good sense is designed for the modern Innovation Office.
It transforms your team into a diagnostic hub capable of auditing the entire city in real-time.
| Feature | The Traditional "RFP Machine" | The good sense Platform |
|---|---|---|
| Speed to Insight | 6–18 months (per department) | Report generated in minutes after user provides their documentation to the system |
| Cost Structure | $100k+ for a single, one-off project | $50k/year for unlimited city-wide audits |
| Primary Output | A static PDF "artifact" that sits on a shelf | A continuous diagnostic utility for every team |
| Methodology | Manual interviews and heavy staff lift | Manual coding and analysis of research |
| Scope | Siloed to one specific problem or dept | Cross-departmental & city-wide visibility |
From friction to fix in three simple steps.
good sense transforms the complex work of systemic auditing into a fast, repeatable process. No RFPs, no static reports, and no 18-month wait times.
Select Your Target
Select the process you want to diagnose — whether it’s a bottleneck in 311 service requests or friction in the Permit Office — and launch the audit immediately.
Capture the Evidence
Upload interviews, observations, policy documents, and process maps. No research experience needed. good sense guides you.
By turning scattered information into structured insight, good sense reduces bias, saves time, and surfaces patterns that interviews alone can’t fully reveal.
ACT ON the DIAGNOSIS
good sense finds the patterns and shows friction points, root causes, and recommended actions, every insight linked tothe source.
With clear evidence and actionable insights, your team can move from “papering over” problems to implementing lasting, high-impact fixes.
Built for every layer of government
Social Services Delivery
good sense runs structured interviews with residents and staff, maps where applications stall, and shows you exactly which handoffs are causing delays — across departments.
Instead of assumptions, you get clear evidence of where and why applications get stuck—so you can turn a multi-departmental ordeal into a more navigable process.
identification of redundant or conflicting requirements across departments
mapping of “abandonment moments” within application and approval workflows
visibility into where timelines break down across the end-to-end user journey
Permitting & Inspections
good sense doesn’t just map your intended workflow—it reveals how the process actually performs in practice. By synthesizing resident, developer, and staff inputs, the platform highlights where permits stall, loop, or disappear between steps.
This gives your team the clarity to redesign a permitting experience that aligns with how development actually moves.
identification of breakdowns in inter-departmental handoffs
analysis of recurring submission issues that trigger delays or rework
visibility into disconnects between plan review, approval, and inspection scheduling
Resident Public Services
From trash collection to library access, good sense helps you move beyond satisfaction scores to understand where service delivery actually breaks down. By synthesizing service data, feedback, and operational documentation, the platform reveals the root causes behind recurring issues.
So instead of helping residents navigate a broken system, you can start fixing it.
identification of access barriers across digital, language, and device constraints
root-cause analysis of recurring service requests and failure points
visibility into where information gaps prevent successful self-service
Designed for doers.
The right tool for everyone trying to fix the same problem.
Scale Your Influence
good sense lets a small team run diagnostics across every department, without hiring consultants for each one.
Evidence Over Hearsay
Get an evidence-based picture of where your process is actually breaking down. Something you can take to leadership and act on.
Measurable Modernization
Show residents what you're fixing and why. good sense gives you a clear picture of what's broken across city services — and evidence that your interventions are working.
Clean and Compliant
Replace "shadow IT" consulting with a standardized, enterprise-grade diagnostic utility. Secure, centralized, and built to run behind firewalls with zero help-desk tickets for your team.
Built by people who have worked inside these systems.
good sense is the digital distillation of 15 years of professional service design and policy expertise.
Service Design
Wisdom, Baked In
good sense is built on a decade of direct experience in government -- the interview methods, the friction categories, the way findings are structured. That's not something you can prompt your way into.
A Rare Intersection
of Expertise
The people who built good sense have overhauled permitting offices, worked in mayor's offices, and designed the systems to deliver public benefits. We know what it looks like from the inside — because we've been there.
Built by Cities Reimagined
good sense is a sibling to Cities Reimagined, a firm dedicated to the premise that public services can—and should—be restorative. We bring the same level of experience and rigor to our software as we do to our high-level advisory work.
Start designing the solution.
Ten cities, counties, or states. One cohort.
Join the Early Adopters program and get unlimited diagnostics across your organization for $15,000 — a fraction of what a single consulting engagement costs.